Voice Commerce is an innovative method of purchasing that has grown in popularity with shoppers worldwide by using voice commands instead of traditional online shopping tools. The market is heating up fast, with year-over-year growth of nearly 19% in 2022 and expected to reach over $55 billion in value by 2026. Companies can benefit from voice commerce by offering a hands-free, seamless shopping experience that holds immense potential for the future of online retail. Voice commerce requires voice-enabled devices, integrated product and service catalogs, and automated payments. Its benefits include convenience and accessibility, natural and intuitive options, and personalization. However, there are challenges such as consumer privacy concerns, accuracy and misinterpretation, search engine optimization challenges, and fragmented ecosystems that businesses must consider before adopting voice commerce. As of 2023, 43% of consumers say they use voice commerce to research products, and retailers like Amazon and Sephora have already started using this strategic approach.