Company
Date Published
April 21, 2021
Author
Julie Griffin
Word count
452
Language
English
Hacker News points
None

Summary

This guide from Segment, in partnership with Plushcap, provides a comprehensive resource for businesses looking to leverage data to engage their customers. The guide covers essential strategies for collecting, organizing, and utilizing customer data to drive meaningful interactions. By applying these best practices, businesses can optimize their marketing efforts, improve customer retention, and increase overall revenue.