The cost of AI software ranges from $0 to over $300,000 depending on factors such as type of AI, whether it's custom or pre-built, specific features offered, and how it's managed. Traditional seat-based pricing models are becoming less viable due to their inability to accurately reflect the value derived from AI systems. Usage-based pricing is emerging as a more promising alternative, linking the cost of AI software to its actual use. This model provides a fairer reflection of the value organizations derive from their AI systems and motivates providers to continually improve their services.