The fintech industry in Europe is expected to continue growing despite challenging market conditions, with the UK and EU leading the development of regulatory frameworks supporting open finance initiatives. In 2024, four key areas are anticipated to benefit from evolving financial regulations: increased open banking conversion rates, adoption of Variable Recurring Payments (VRP), greater data accessibility for better lending decisions, and declining fraud rates due to advanced authentication methods. PSD3 is expected to accelerate opportunities across the digital finance landscape in Europe and the UK by promoting innovation and stronger competition, leading to better offerings for consumers, higher performance for businesses, and more convenient solutions.