Neo4j is a graph database that enables companies to make real-time decisions based on connected data, providing improved competitiveness, reduced project time, cost, and faster product time to market and better performance. Leading companies such as Walmart, eBay, movie recommendation websites, and Fortune 200 hospitality companies are using Neo4j for various use cases including real-time product recommendations, logistics, and personalization at scale. These companies have experienced significant business benefits including accelerated project completion, improved competitiveness, reduced costs, and increased success rates on projects. By leveraging the connected data capabilities of Neo4j, these organizations can gain valuable insights into customer behavior and preferences, enabling them to make data-driven decisions and drive business growth.