The CEO of Lumigo, Erez Berkner, shares seven guiding principles that shaped his development team's serverless CICD pipeline. The DevOps infinity loop is still relevant in the serverless paradigm, but its details differ from traditional development approaches. The team uses a multi-repo approach due to its better match for a distributed CICD pipeline, despite potential dependency correlation challenges. They emphasize testing in cloud environments, integration tests, automated gates, predictable deployment scripts, and immutable infrastructure as crucial components of their serverless CICD pipeline. The company adopts CircleCI for automation and uses Lumigo's monitoring tools to address the unique challenges of serverless computing. Despite making progress, there is still no clearly defined rulebook for serverless CICD, and the team continues to optimize their processes through experimentation and community engagement.