The article discusses the challenges faced by companies when implementing voicebots for customer service due to slow and inaccurate Automatic Speech Recognition (ASR). Deepgram, a company specializing in Conversational AI and voicebots, has partnered with Bitext to address these issues. Their End-to-End Deep Learning approach to ASR allows for real-time speed and high accuracy data. The partnership aims to help companies analyze and improve their entire NLU voicebot platform, identify weak points, and optimize models for better performance and quality control.