On April 1, 2017, Cloudflare introduced two performance-enhancing features designed to make the internet more accessible and enjoyable for underrepresented demographics: cats and Australians. Feline Mode caters to users with a love of feline content, while Australia Mode addresses the challenges faced by Australian internet users due to their geographical location. Additionally, Cloudflare Apps allows developers to create add-ons that can be one-click installed on websites, including monetization through the Cloudflare Apps marketplace.