Data privacy is becoming increasingly important in today's digital world, with more stringent regulations being implemented by governments worldwide. Businesses need to prioritize customer data protection not only to avoid legal and financial issues but also to build trust and loyalty among their customers. Cybercrime is on the rise, making it crucial for companies to adopt best practices such as setting up privacy rules properly, storing data securely, regularly reviewing data practices, using a data management system, educating employees on data privacy, and understanding consumer privacy laws. Bubble, an app-building platform, helps businesses manage app security and customer data by providing built-in security features and continuous improvements to stay ahead of the curve in data protection.