The building blocks of connected fitness

Mux, a video technology company, has partnered with asensei, Feed.fm, and WEEL to launch a new connected fitness stack of technology. This platform aims to power the next wave of connected fitness experiences from instructors, startups, and brick-and-mortar fitness companies. The growing demand for personalized wellness experiences has led to an increase in boutique venue-based fitness businesses like SoulCycle and Barry's. With over 100 direct-to-consumer fitness apps and products available, companies are differentiating themselves through unique hardware, great customer service, gorgeous content, and sensor-driven augmentation such as wellness nudges, calorie tracking, and smart coaching. Mux delivers a high-quality streaming experience for connected fitness platforms like MYX and CycleMasters, handling optimization decisioning automatically to ensure video plays flawlessly on any device in any location.