A B2B sales stack from Seed to Series A
The author discusses their B2B sales stack for startups with less than 100 employees. They emphasize the importance of a CRM, such as Close, which automates emails and task management while providing good UX/UI. For inbound leads, they use Calendly and Zapier to book meetings and assign leads to relevant sales members. Outbound strategies include using Twitter for warm leads, LinkedIn for finding personas, Lusha for contact discovery, and Octopus CRM for outreach. Slack Connect is used for customer communications, while Loom is utilized for asynchronous communication with prospects. Building a community on platforms like Slack can also be beneficial for sales. The author expects the stack to evolve as their team grows.
Company
Incident.io
Date published
March 17, 2022
Author(s)
Yann Sarfati
Word count
1230
Language
English
Hacker News points
None found.