Transformations for the Modern Data Stack: SQL vs. GUI

The text discusses the challenges faced by businesses in data transformation and compares SQL-coded transformations with tools using Graphical User Interface (GUI). Businesses struggle with reduced data team impact, extended time to insights, outdated data, and unreliable data. GUI tools offer easy access but have a steep learning curve, vendor lock-in, and limited capabilities. SQL scripting is flexible but can be complex and slow to build jobs. Modernizing SQL through new tooling like dbt Core helps address these challenges by offering advanced features such as testing, version control, data lineage visualization, and prebuilt SQL logic for accelerated insights.