Ecommerce websites on Cloudflare: best practices

Cloudflare offers numerous benefits to ecommerce sites, including advanced DDOS protection and an industry-leading Web Application Firewall (WAF). One key feature is caching, which allows content to be served closer to the end user from their global network of data centers. This improves the user's shopping experience and contributes to increasing the proportion of people completing a purchase (conversion rate). Cloudflare operates over 110 data centers around the world and can store content such as images, JavaScript, CSS, and HTML on their servers, speeding up access to those resources for end-users. By default, Cloudflare caches static content based on a fixed list of file extensions. To make the most of Cloudflare and to help maximize the speed of your website, serve as much content as possible from the Cloudflare cache. Cloudflare's Railgun technology optimizes the connection between Cloudflare and the website origin for accelerating dynamic HTML content - content that can't be served from the Cloudflare cache.