Why data integrity is essential for transportation and logistics companies providing realtime updates

The growth of online ordering and delivery services has led to an increased demand for real-time update features in transportation and logistics apps. Data integrity is crucial for these apps, as out-of-order or inaccurate updates can have serious consequences for users who rely on them for essential travel and business operations. Ensuring data integrity across real-time updates requires considering factors such as message order, delivery frequency, and maintaining the correct messages even when users disconnect and reconnect to the Internet or app. Companies like Metra, Toyota, and Urbantz have turned to services like Ably for their data broadcast solutions to ensure reliable and accurate real-time updates.