Trello can be used as a customer relationship management (CRM) tool to manage sales pipelines, track client interactions, and organize lead information. Its familiarity and user-friendliness make it accessible for businesses of all sizes, while its flexibility and customization options allow users to tailor their boards to suit their unique workflows. Integrations with Power-Ups like Crmble and Zapier enable automation, email management, and analytics, making Trello a powerful CRM tool. However, as businesses grow, they may outgrow Trello's limitations and require more advanced features, such as granular data on sales activities or information segregation. By using Trello effectively, businesses can streamline their workflow, reduce errors, and improve client relationships, making it an attractive option for small to mid-sized businesses looking for a cost-effective CRM solution.