As a digital marketer and community builder, Emily Steele shares her expertise on how to avoid common pitfalls that can make local launches unsuccessful, including not giving enough lead time for promoting an event, not actively engaging with the audience before launching, hiding behind products or brands, making the launch too "juicy" without a clear reason for attendees, and failing to maximize free platforms. By avoiding these mistakes, entrepreneurs can create more effective and successful launches that generate momentum and grow their business.