The author, who recently launched a business, was encouraged by various podcasts and blogs to "think big" as a way to prepare for success. However, no one defined what this meant or how to do it. To find answers, the author crowdsourced responses from 45 individuals from different backgrounds, including entrepreneurs, CEOs, and marketing professionals. The collective insights revealed that thinking big means giving oneself the freedom to brainstorm and explore ideas that can catalyze change, such as daydreaming about the future, reflecting on one's role in the company's trajectory, and contemplating what activities are truly important. The author identifies six steps to thinking big: finding a space for fresh perspective, doing something "passively active" to ease into creative mood, finding time to do it, using good prompts, letting oneself daydream, and remembering that output requires input. By incorporating these strategies, individuals can tap into their creativity, prioritize what's truly important, and push themselves outside of their comfort zones to achieve growth and change.