Spreadsheets are infinitely flexible tools that can be used to manage various aspects of an editorial calendar, such as tracking articles, authors, channels, and metrics. A spreadsheet-based editorial calendar offers endless opportunities for customization and can be easily integrated with other key apps. Google Sheets is a popular choice for its ease of use and collaboration features, while Airtable provides additional flexibility and functionality through its database-like design and multiple views. Both tools offer integrations with Zapier to automate workflows and promote content organization. While spreadsheets are suitable for teams with moving parts, they can become burdensome if not managed properly, and may require manual updates or significant time investment from team members. Ultimately, the choice of spreadsheet app depends on individual team needs and workflow preferences.