Company
Date Published
Author
Deb Tennen
Word count
639
Language
English
Hacker News points
None

Summary

La De Da gift shop in suburban Chicago has implemented a Google Form to offer personalized recommendations to customers, maintaining the personal touch despite social distancing measures. The owner's son helped set up the form, which allows customers to input their preferences and receive tailored gift suggestions. This strategy has resulted in comparable sales numbers to pre-pandemic periods. In another example, Books with Pictures comic shop in Portland, Oregon, uses a Google Form to serve as a personal shopper for customers, digging deep into their media tastes and preferences to make recommendations. The Ruby Tap wine bar in Milwaukee also took steps to maintain the personalized experience, offering curbside pickup of growler flights and bottle packs while still providing expert recommendations. Customers can input specific preferences, and the team will create a mix tailored to their tastes. These businesses have demonstrated creative ways to adapt to social distancing measures while preserving the personal touch that local businesses are known for.