Freshdesk is a cloud-based customer support software that offers multiple support channels, an intuitive inbox with robust filtering options, and a customer portal for self-service articles. The platform allows users to create service level agreements (SLAs) to standardize agent performance and customize the look and feel of the portal. Additionally, it provides features such as knowledge base management, automated ticket creation, and customizable dashboards to help teams stay organized and provide excellent customer support. With its user-friendly interface and various integrations with other apps through Zapier, Freshdesk is suitable for businesses looking to improve their support operations.