eSight Eyewear is a company that helps the visually impaired see again with their eSight 3 device, which uses a high-speed camera, custom vision profile, and user-based settings to bring sight back. The company's founder, Conrad Lewis, was inspired by his sisters' visual impairments and spent years developing a solution. With the help of a team of engineers, eSight created a sleeker device that is giving people their lives back. eSight's popularity means they need to schedule many in-person demos, which can be time-consuming. To streamline this process, eSight uses automation tools like Zapier to automate scheduling and tracking customer records. The company's Business Analyst, Noah Kates Rose, found a solution using Acuity Scheduling software, which integrates with Salesforce workflow, allowing for automatic creation of new customer records and follow-up emails. This has improved the efficiency of the company's operations, enabling them to focus on making the company better in any way possible.