The use of plain language is essential for writing content that can be easily understood by everyone, including those with lower literacy skills or reading difficulties. Writing plainly means using familiar language in a logical presentation to convey the main idea quickly and clearly, without relying on jargon or complex sentences. By putting the point up front, using active voice and personal pronouns, writing short and simple sentences, avoiding jargon and everyday words that are not necessary, and using readability test tools, writers can craft content that is accessible and inclusive for all readers. The goal of plain language is to save time and brainpower for both the writer and the reader, making it a more efficient and effective way of communication.