Messenger Funnels, a digital agency, was struggling with manual data analysis and reporting, which took around 30 hours per week from their team. To solve this issue, they found an app automation tool called Zapier, which automated the process of sending data between apps used by clients, like ManyChat, an all-in-one messenger marketing platform. With Zapier, Messenger Funnels was able to save two hours per client and automate tasks such as registering leads for webinars and calculating conversions. The company now focuses on fulfilling customer promises, having removed time-intensive manual work from their team's plates.