Museum Hack, a company that offers insider-y tours for team-building, family outings, and other events, has seen significant growth in 2017, doubling its numbers from the previous year. To manage this growth, Museum Hack used customer relationship management (CRM) Base to record customer calls and emails in an easy-to-follow feed, allowing their sales team to have quick access to the information they need. The company also uses automation tool Zapier to connect Base with other applications such as Campaign Monitor, MailChimp, and Google Sheets, enabling them to send leads from one app to another seamlessly. With Zapier's help, Museum Hack was able to automate workflows that allowed their sales team to get notified about new leads in real-time, helping the company save time and energy while creating more opportunities for growth.