Raphael Bochner, the founder of SweepBright, realized that real estate agents face a significant problem due to the limitations of traditional software. To address this issue, Raphael created a CRM (Customer Relationship Management) software called SweepBright, which aims to empower real estate professionals to work from their smartphones. However, he soon discovered that each agency has unique tech stacks and requirements, making it essential for his platform to have strong integrations with various SaaS platforms. To overcome this challenge, Raphael relied heavily on Zapier Enterprise, a powerful integration platform that enables seamless connections between different tools. With Zapier's help, SweepBright can automate complex workflows, securely move data between systems, and provide clients with a scalable solution without requiring extensive technical expertise. The partnership has enabled SweepBright to close over 50% more deals and automate up to 27 million tasks per month, ultimately helping the company grow and scale while maintaining its core focus on customer relationship management.