There are numerous benefits to using automation with Google Workspace, including streamlining information storage, reducing manual errors, and saving time for the whole team. Automation can connect Google's popular apps to thousands of other tools, including other Google apps, allowing businesses to scale their productivity, marketing, and sales efforts. With Zapier's automated workflows (called Zaps), users can automate tasks such as sending emails via Gmail when Google Sheets rows are updated or creating Google Docs documents from new or updated Google Sheets spreadsheet rows. Additionally, automation can be used to connect Google Workspace with other business-critical apps, such as Notion, HubSpot, and Acuity Scheduling, making it easier to manage contacts, leads, and tasks. By automating these tasks, businesses can save time, reduce errors, and increase efficiency, ultimately leading to improved productivity and better decision-making.