The COVID-19 pandemic has had a significant impact on small businesses, with many pivoting to online or growing their online presence to survive. According to Zapier's analysis of its platform, the top 25+ fastest-growing apps are primarily those that enable businesses to automate tasks, build and manage websites, connect with customers, collaborate, and create interactive experiences online. These apps include Zoom for virtual meetings, Squarespace for website building, Netlify and Webflow for easy website creation, Discord for team chat, WPForms for contact forms, and ClickUp for productivity platforms.