Salesflare, a customer relationship management (CRM) platform, offers automation capabilities to help track contact information and sales opportunities, reducing manual effort and minimizing mistakes by automatically creating new contacts whenever someone fills out a form on the website or books a call. To further streamline this process, Zapier's workflow automation software can be used to automate tasks between different apps, including Salesflare and YouCanBookMe, allowing users to focus on being prepared for meetings instead of wasting time with busywork.