The author, who previously lacked first-hand experience with UX research, learned that it's a team effort that involves everyone gaining empathy and understanding why design decisions are made. To facilitate this, teams can create templates and resources to participate in UX research efforts, such as joining a Design Feedback Group to try new features before anyone else. When starting a research project, teams identify unknowns and assumptions by discussing knowledge gaps and anecdotal beliefs, and then build an interview script with observation goals that guide the prototype design. The script is used to observe customer behavior remotely, often using video calls and prototypes, and participants are recruited through screener surveys. After observing and revising based on feedback, teams synthesize notes into clusters and theme names, which informs report findings and design adjustments. This approach makes research a more collaborative and parallel process, rather than a waterfall of separate stages.