This was a presentation at Zapier's AI Showcase in May 2024. The speaker, Ryan Richards from Zapier's User Education team, led an interactive build-along session to demonstrate how to leverage AI in automated workflows using Zapier. The goal was to create an automated lead management system that captures, qualifies, and nurtures leads. The presentation covered the basics of Zapier workflow automation, introducing users to the platform's capabilities. It then walked through a real-world example of building an AI-powered chatbot to capture new leads and store their contact information in a table. Next, it implemented a qualification step using ChatGPT to classify business email addresses. Finally, it added a nurturing step by generating personalized emails for qualified leads using Clearbit and ChatGPT. The presentation concluded with the finished Zap and suggestions for further customization and extension. It showcased how AI can be used in lead management and automation, providing a starting point for users to build their own customized systems.