Company
Date Published
Author
Juliet John
Word count
3145
Language
English
Hacker News points
None

Summary

Marketers are increasingly asked to stretch their skills into multiple areas due to the boom of AI tools. These tools have made multi-tasking easier and more efficient. Various categories of AI marketing tools exist, including ad enhancement and targeting, content optimization, brand alignment, sentiment analysis, translation for multilingual campaigns, predictive lead scoring, creating customer-facing bots, and more. AI image generators like DALLĀ·E 3 can create unique images that are customizable to a brand, while Adobe Photoshop is an advanced AI photo editor. AI video generators and editors like Descript help with quick video creation, which is a huge win for marketers. AI chatbots like ChatGPT assist with tasks such as brainstorming, formatting content, generating personalized marketing messages, and market research. AI writing generators like Jasper can craft accurate campaign ads, outlines, first drafts, and emails that match a brand's voice and style. Content optimization tools like Clearscope help improve the quality of content and stand out in search results. AI grammar checkers and rewording tools like Grammarly polish content to ensure accuracy and tone consistency. Social media management editors like FeedHive automate tasks such as content generation, recycling, posting, and monitoring. Free AI design tools like Canva provide templates for creating visuals that match a brand's style. An AI automation tool like Zapier connects with thousands of apps, enabling infinite possibilities for automation. Other AI marketing tools worth exploring include email assistants, productivity apps, meeting assistants, presentation software, website builders, sales assistants, and more.