Zoho Forms is a form-building tool that can collect information, but automation takes it to the next level by connecting forms to spreadsheets, CRMs, and other apps, allowing for immediate action on responses. With Zapier's workflow automation software, users can build dynamic tools that help businesses get full use of their form-building software and data. Automations can be set up to track responses, create tasks or calendar events, follow up with customers, and even send emails or SMS messages, making it easier for teams to stay organized and connected. By leveraging webhooks, users can customize their automations and connect Zoho Forms to thousands of different apps, creating a more dynamic connection between businesses and their customers.