You can leverage automation on Pinterest to expand its reach and sales potential by using Zapier's workflow automation software, which allows you to combine user interfaces, data tables, and logic with thousands of apps, including Pinterest. Automation features such as creating pins from RSS feeds, sending pins to RSS feeds, adding pins to boards from new feed items, cross-posting content on other social platforms, repurposing content, sharing YouTube videos or WordPress posts, creating pins from new products, and automating Pinterest to increase visibility are all available with Zapier. By implementing these automation strategies, businesses can increase their brand awareness, drive sales, and expand their reach without adding more work for them or their team.