While LinkedIn remains the go-to networking site for work or business-related activities, maintaining a presence on the platform requires consistent posting, which often falls by the wayside when busy with other tasks. Automated workflows through Zapier can save time and increase LinkedIn presence by automating recurring tasks such as sharing content across multiple social media platforms to LinkedIn. With pre-made workflow templates, users can easily create custom automated workflows that post company updates on Facebook timeline posts, create LinkedIn company updates from Instagram posts, share new content instantly, and promote events and webinars. By using Zapier's workflow automation software, individuals can maintain their LinkedIn presence with ease and build brand awareness without breaking a sweat.