Google Contacts is a popular solution for managing contacts, but as businesses grow, they may need to manage multiple sources of contact information and automate their pipelines. Zapier's automated workflows can help by bringing new form submissions into Google Contacts, routing them to other apps, and creating new contacts in Google Contacts from Typeform form entries, among other tasks. By automating these processes, businesses can streamline their operations, reduce manual data entry, and maintain accurate CRM data. Additionally, Zapier's webhooks feature allows users to create custom requests for new or updated Google Contacts, expanding the app's capabilities and flexibility.