Feathery is a tool that uses AI to help build high-quality forms in minutes, allowing for collaboration, approval flows, and seamless connections with signatures from clients. To avoid bottlenecks in lead information, automation can be used to connect Feathery to business-critical apps like Zapier, which provides workflow automation software. With Zapier, users can automate various tasks such as sending lead data to ad tools, subscribing contacts to newsletters, adding new form completions to CRM systems, and tracking form submissions. These automations enable efficiency and streamlining of workflows, making it easier to nurture leads and manage customer interactions. By integrating Feathery with Zapier, businesses can automate repetitive tasks, improve productivity, and enhance their overall lead management capabilities.