At Zapier, we understand the value of automation in managing data that powers workflows. To address this challenge, they've introduced Zapier Tables (now in beta), a better way to store and use data. Built for automation, Zapier Tables offers seamless integration with automated workflows, allowing users to build approval steps, dynamic lookup tables, and memory banks within their Zaps. This simplifies processes and eliminates the need for hacks, providing a more efficient and reliable solution for managing data in workflows.