Airtable views offer different ways of configuring (or viewing) your data, allowing for customization to specific needs, and can be created up to 1,000 per table in a base. Views are highly customizable and flexible, making them suitable for various applications such as sales pipelines, CRMs, HR management tools, editorial calendars, and more. To create an Airtable view, one can either duplicate an existing view or start from scratch by clicking on the "Create new view" option. Customization options include hiding and reordering fields, filtering records based on criteria, grouping like items, sorting records by different criteria, color coding records, increasing row height, freezing columns, and automating Airtable with integrations such as Zapier.