The article emphasizes the importance of implementing a robust pre-call feature in React Native apps to ensure optimal performance during video calls. It provides a step-by-step guide on how developers can integrate this feature, including checking permissions, requesting permissions, rendering device lists, handling device changes, creating media tracks, and passing states to meetings. By addressing potential issues such as device permissions, connectivity, and media track management, the pre-call experience enhances user trust and satisfaction, leading to successful and engaging video calls.