At Vercel, a pragmatic framework for composable commerce adoption is proposed, focusing on business outcomes rather than architectural complexity. This approach involves five key truths: Focus on desired outcomes, prioritize simplicity and flexibility over complex integrations, leverage modern tools to reduce complexity, adopt incremental approaches narrowly scoped to immediate goals, and avoid unnecessary dependencies and complexity. By adhering to this no-nonsense approach, composable commerce strategies become efficient, risk-mitigated, and sharply aligned to delivering immediate tangible business impact.