Company
Date Published
Dec. 10, 2024
Author
Kathleen Velasquez
Word count
893
Language
English
Hacker News points
None

Summary

Use-Case Onboarding is a new in-app experience introduced by Segment that streamlines the process of setting up new use-cases, providing step-by-step walkthroughs and utilizing best practices to guide users through implementation. This feature aims to accelerate time-to-value, reduce implementation time and cost, while creating a sustainable and resilient implementation. Use-Case Onboarding supports common business goals and use-cases, such as building high-value lookalikes, increasing signups with lookalikes, and mitigating cart abandonment. To ensure a successful onboarding experience, users should define stakeholders, prioritize use-cases, tackle one use-case at a time, and access additional resources like the Segment Community and free certifications.