Toll-Free messaging has emerged as a compelling channel for customer engagement, offering deliverability, throughput, instant provisioning, and unified channels. The latest development allows businesses to send and receive media messages from recipients in the US and Canada, extending the versatility of Toll-Free numbers. With MMS-enabled Toll-Free numbers, businesses can use rich media to enhance their messages, such as abandoned cart reminders with images, new product announcements, welcome messages, contactless delivery, and customer support. Businesses can start sending media messages on Twilio by including the MediaUrl parameter in their API request, and we are excited to see what they build with Toll-Free MMS!