The Twilio developer contest is a weekly challenge that encourages developers to try the platform for different use cases and industries. The contest has been running for over a year and offers a $250 Zappos gift certificate and $250 in cash as prizes. The contest ends on March 31st, so developers should hurry to submit their entries. Twilio provides resources such as APIs, SDKs, sample apps, and tutorials to help developers get started with the platform. The company also has a community hub where developers can share best practices, code samples, and inspiration to build communications and digital engagement experiences.