As the new Chief Marketing Officer at Twilio, Chris Koehler will oversee global marketing strategy with a focus on expanding brand awareness in key markets and amplifying product innovation. With nearly two decades of customer engagement and marketing technology experience, Chris brings a strong product background and customer-centric approach to his role. He is excited about joining Twilio's innovative culture and building the next generation Customer Engagement Platform. His initial focus areas will be messaging and positioning around Twilio's unique combination of Communications and Customer Data Platform capabilities, as well as understanding customers' use cases and pain points. Chris values a non-traditional path to leadership, which has given him a diverse perspective and empathy for customers' issues, processes, and motivations. He is committed to wearing the customers' shoes and delivering tangible value that makes a difference to their business.