SingleStore's Universal Storage technology has evolved from its columnstore data format, enabling both operational and analytical workloads with low total cost of ownership. The latest update in SingleStore 7.3 introduces columnstore as the default table type for new clusters, allowing users to create columnstores without worrying about running out of RAM. This feature simplifies development and improves reliability. Universal Storage also supports upsert capability on columnstores, eliminating the need for special query logic to combine data from rowstores and columnstores. Additionally, it provides support for large INSERTs and UPDATEs with unique keys, improving performance and reducing the risk of out-of-memory errors. Overall, this update significantly improves the total cost of ownership and enhances the functionality of Universal Storage, making it a more attractive option for users requiring low-cost, high-performance data storage solutions.