Dun & Bradstreet, with the help of Plaid, is introducing alternative data into small business credit profiles. This integration allows small businesses to securely share financial account information to create and potentially improve their Dun & Bradstreet credit profile. The incorporation of permissioned bank data could lead to the creation of business credit scores and new analytics. This move aims to help small businesses access more favorable credit terms, win and maintain valuable contracts, and grow based on their own financial reputation.