Peter and his team at Cisco were struggling to find patterns in customer support case notes, which led them to explore graph databases like Neo4j. They loaded their daily case notes into Neo4j, including metadata such as team members and work groups, to uncover insights that helped reduce hardware return requests. The database's query capabilities allowed for faster data analysis than relational databases, and the team discovered that bug IDs often indicated software-related issues rather than hardware problems. By surfacing frequently mentioned bug IDs, Cisco was able to address avoidable Return Merchandise Authorization (RMA) problems and save money. Neo4j proved to be a valuable tool in their services organization.