Graph databases are helping financial services firms gain a competitive advantage by providing a clear understanding of relationships among different kinds of financial assets, enabling better risk management and regulatory compliance. The use of financial asset graphs with Neo4j allows firms to drill down to the root asset and understand the true exposure, rather than being veiled by layers above. This results in more efficient and accurate risk assessment, as well as improved customer confidence in data. Firms like Cerved are using financial asset graphs to identify real owners of businesses, track ownership links, and promote graph database uses in other areas of their company. The use of Neo4j has also improved the application's efficiency, reducing calculation time from 12 seconds to 67 milliseconds. By leveraging financial asset graphs, forward-looking firms can secure a competitive advantage in managing interdependent assets and maintaining granular risk management and regulatory compliance.