Relational databases, while still a foundation of many modern mission-critical applications, face shortcomings in handling large volumes of data with relevant connections. Graph databases, considered the next generation of relational databases, offer a competitive advantage by inherently storing and modeling data relationships, eliminating complex queries and performance degradation. These databases provide minutes-to-milliseconds performance, drastically accelerated development cycles, and extreme business responsiveness, making them an attractive option for enterprises looking to shift away from traditional relational databases.