In an era where physical gatherings are replaced by sheltering in place, platforms like Maestro enable creators of all sizes to design and host engaging, interactive experiences with their audiences. By partnering with Mux, they create compelling video experiences that not only engage viewers but also allow creators to monetize these experiences through seamless integrations. Examples include a chef hosting a cooking class or a local house of worship streaming services. Ari Evans, CEO of Maestro, provides insights into the platform's benefits and how it can be leveraged by various types of creators.